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Home Salary Guide: Dealership BDC Salary Trends [2023]

Salary Guide: Dealership BDC Salary Trends [2023]

Dealership bdc rep speaking with customers on the phone. A key skill to maximizing your dealership bdc salary.


In the dynamic landscape of the automotive industry, staying abreast of the latest trends is crucial for professionals aiming to navigate the intricate web of roles and responsibilities. Among the key players in the automotive ecosystem, Business Development Centers (BDCs) within dealerships play a pivotal role in driving customer engagement and boosting sales. As we step into the year 2023, professionals and enthusiasts alike eagerly seek insights into the ever-evolving realm of Dealership BDCs, particularly when it comes to salary trends. This Salary Guide is designed to shed light on the compensation landscape within Dealership BDCs, offering a comprehensive overview of the factors shaping salaries in the current year. Join us as we delve into the intricacies of salary trends, exploring the driving forces behind the remuneration packages for these essential roles in the automotive industry.

Average Salary Breakdown:

Yearly Dealership BDC Salary:

$37,400 / year avg. base salary

Monthly Dealership BDC Salary

Monthly: $3,117 / month avg. salary

Weekly Dealership BDC Salary

Weekly: $780 / week avg. salary

Hourly Dealership BDC Salary

Hourly: $17-$18 / per hour

How much does a Dealership BDC Representative make?

For individuals considering or currently pursuing a career as a Dealership Business Development Center (BDC) representative, understanding the prevailing salary landscape is paramount. As of 2023, the compensation for BDC representatives is influenced by a myriad of factors, reflecting the dynamic nature of the automotive industry.

Base Salary:

Dealership BDC representatives typically receive a base salary that forms the foundation of their overall compensation. This base pay is influenced by factors such as experience, education, and the dealership's location and size. In metropolitan areas with a higher cost of living, salaries tend to be more competitive.

Commission and Performance Incentives:

The performance-driven nature of BDC roles often includes commission structures and incentives tied to specific key performance indicators (KPIs). Meeting or exceeding targets related to lead conversion, customer satisfaction, and sales numbers can significantly augment a representative's earnings.

Experience and Expertise:

As with many professions, experience and expertise play a pivotal role in determining salary levels. Seasoned BDC representatives with a proven track record of successful customer engagement and lead conversion may command higher salaries than their less-experienced counterparts.

Training and Certification:

Ongoing professional development and industry-specific certifications can enhance a BDC representative's value and earning potential. Dealerships may offer higher salaries to individuals with specialized training or certifications, as these credentials demonstrate a commitment to excellence in the role.

Geographical Variances:

Salaries can vary significantly based on the geographical location of the dealership. Urban centers or regions with a high demand for automotive services may offer higher compensation to attract and retain top talent.

Technological Proficiency:

In an era where technology plays a central role in customer interactions, BDC representatives with advanced technological skills, especially in customer relationship management (CRM) software and digital communication tools, may receive additional compensation.

Benefits and Perks:

Beyond the monetary aspects, the overall compensation package may include benefits such as health insurance, retirement plans, and other perks that contribute to the total value of the employment arrangement.

As we navigate through the intricate details of Dealership BDC salaries in 2023, it becomes evident that multiple factors contribute to the overall compensation package. In the following sections, we'll delve deeper into each of these elements to provide a comprehensive understanding of the prevailing trends and considerations shaping the financial aspects of a BDC representative's career.

What are The Top 10 Highest Paying Cities for Dealership BDC Jobs?

Newport Beach, California: 

$80,100 Average Yearly Salary

San Buenaventura, California: 

$49,000 Average Yearly Salary

Santa Clara, California: 

$47,000 Average Yearly Salary

San Francisco, California: 

$45,000 Average Yearly Salary

Marysville, Washington: 

$45,000 Average Yearly Salary

San Jose, California: 

$44,000 Average Yearly Salary

Alexandria, Virginia: 

$43,600 Average Yearly Salary

Oakland, California: 

$43,000 Average Yearly Salary

Chicago, Illinois: 

A major transportation hub, Chicago's demand for automotive professionals translates to attractive compensation packages for dealership bdc reps.

$39,000 Average Yearly Salary

Miami, Florida: 

With a thriving luxury car market and a robust economy, Miami rounds off the list as a city where Dealership Controllers can command competitive salaries.

$38,000 Average Yearly Salary

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Salary Guide: Dealership BDC Salary Trends [2023]
Austin Hayford